Inclusion, equality and diversity for a better Europe.
10 November 2020

The Ideathon will involve 50 young people in-site and 90 connected from Germany, Latvia and Greece, to share and produce ideas, projects and policies aimed at making cities more inclusive. We’ll work on the diversity from different perspectives starting from the assumption: what is “normal”? and who decides what’s normal?

Through brainstorming sessions, key-note speeches, group works, co-creation moments, social media casting, the MEET’s facilitators – together with the facilitators of the other countries - will guide and support all participants in the exciting exploration of new perspectives, beyond stereotypes and bias.

We’ll focus on the following main topics:

1) Job and opportunities: how to boost inclusiveness in the education and in work systems, assuring equal opportunities to all, regardless of gender, races, sexual orientation, body image, ability/disability, economic and social background.
2) Social media: how to make people and youth aware of the risks of disinformation and bad information as insidious means of exclusion? Cyberbulling, fake news, sexting: how can we build more inclusive media and social media?
3) Body shaming: how can we support youths to go beyond body stereotypes and question mainstream models of beauty? How can we teach people to embrace and include what seems to be diverse? How to make youngsters more self-confident?
4) Spaces: how to create inclusiveness in the urban spaces? how to re-shape spaces to allow the dialogue and the discussion, creating bridges city center/periphery? How to prevent and eradicate the culture of violence against what is different?


Given the evolution of the pandemic, the Ideathon of Milan will be hybrid. Keynote speakers, facilitators and the production staff will be in presence at MEET Center in Milan. All participants will be connected online.

10.00 - 10.15 Welcome and Warm-up
Facilitators explain how the Ideathon will work, what is the main challenge to solve during the day and what tools and methodologies will be used. Coordinator presents the Mural with the main ideas received by the participants before the ideathon.

10.15 - 11.20 Brainstorming session (group work)
Hosting participants are divided in 4 subgroups. Each group will work on a specific track of the Ideathon. Starting from the ideas received during the Call for Ideas, a facilitator for each group will facilitate the discussion using design thinking tools to present more structured ideas. The results of each sub-group session will be shared on Slack and on the virtual whiteboard (Mural) by each facilitator.

Berlin, Riga and Thessaloniki participants can follow the updates on Slack and participate to the discussion.

11.20 - 11.30 - Break

11.30 - 13.00 Plenary session on Zoom (for all)
Live connection with other centers
Hosting center launches a Zoom meeting with the connected participants from the other 3 centers. In total 140 participants and facilitators will be connected online. Quick round-up for welcoming the connected centers.

Keynote speech by Muriel at Meet Center
Intervention of an influencer in English on body positivity and the rights of LGBTQIA+ communities.

Ideas presentation and Q&A session
Hosting facilitators present the ideas produced during the morning session on Mural. Each “pitch” will last no more than 5 minutes. Connected participants discuss proposed ideas and feedbacks will be incorporated on the Mural.

Voting and selection
All participants are asked to vote for 2 ideas on the shared whiteboard (Mural has this functionality). The ideas getting more votes will be selected and implemented in the afternoon session.

13.00 - 14.00 - Lunch

14.00 - 16.30 Idea implementation (group work)
Each sub-group works on a presentation for implementing the main Idea
• target • user journey • implementation plan • sketching or maps

Berlin, Riga and Thessaloniki participants can follow the updates on Slack and participate to the discussion.

16.30 - 17.00 Pitching: Final idea presentation (plenary session)
This session will be recorded and then shared on Slack with all the participants

Berlin, Riga and Thessaloniki participants can connect to Zoom for following the final pitch.

Videos of the pitches will be published also on Slack, so that online participants who cannot attend the Zoom session can watch them in the following days.


Are you interested in participating actively in the event and are you under 30 years old?
Click here to get an overview of the topics covered during the Milan’s Ideathon.
If you want to participate and you live in Italy, click here to register
If you want to participate and live outside of Italy, click here to register


MEET | Digital Culture Center
Viale Vittorio Veneto 2 – 20124 Milano
+39 02 36769011

Final co-creation event – June 2021

Project Partners

AugE is promoted by:
MEET (Milano – IT) – coordinator
Public Art Lab (Berlin – DE)
RICX (Riga – LV)
MADE (Thessaloniki – GR)